Samsung’s announcement of the Galaxy Note 4, Galaxy Note Edge and especially the Gear VR virtual reality headset raised questions over whether the new devices can help correct the company’s lackluster first half financials, which were partly blamed on slow Galaxy S 5 sales.

It’s a tough prediction to make, analysts said. The main reason is that rival Apple could burst on the scene with a larger iPhone and a smartwatch at an event set for Tuesday, undercutting much of Samsung’s impact in the market.

The new Gear VR announced Wednesday should excite the gaming community, while its more practical applications for business users are far off. The Gear VR came out of a year-long Samsung partnership with VR innovator Oculus VR.

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