It’s good to be Salesforce — and increasingly bad to be anybody else.

At this week’s Dreamforce conference, Salesforce’s annual over-the-top celebration of itself, the company made two major announcements: First, it unveiled Salesforce Lightning, a new backend that makes it easier for customers to build applications on the platform; and second, it rolled out Salesforce Analytics Cloud, which provides, um, analytics (with a mobile-first bent) with the Salesforce Wave product. 

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