Having been an A’s fan during the Moneyball era; my wife and I watched the movie and kept asking each other do you remember going to this or that game. At the time we had no idea what was taking place in the A’s back office; we just knew we wanted to be part of a team with such a low payroll, kids drumming at every game, and an irrepressible will to win against the odds.

CEO leadership is needed to push analytics thinking

Analogous to Moneyball, it is becoming increasingly evident to me that analytics do not happen in a vacuum – it requires strong and focuses leadership. For an enterprise analytics approach to take hold and to grow there needs to be an orientation from the very top. Clearly, not all organizations need to have their chief analytics officer reporting directly to the CEO; but there should be bias toward data rather than gut feel. Otherwise, organizations end up with enterprise fiefdoms of information.

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