Salesforce doubles down on big data with new analytics tool
All the data “lakes” in the world won’t amount to much if you can’t figure out what they mean for your business. With that in mind, Salesforce on Thursday unveiled Salesforce Wave for Big Data, a new tool designed to help business users make sense of their information stores using the Salesforce Analytics Cloud.
The Analytics Cloud is based on the company’s Wave platform, which was launched last October. The overriding goal is to make data more accessible to business users at all levels of the organization, Salesforce has said.
Earlier this year, Salesforce updated the offering with new mobile capabilities.
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