Scott McNealy sees gold in the hills of social data
It’s coming up on four years since ex-Sun Microsystems CEO Scott McNealy launched Wayin, but the startup today bears little resemblance to its original self.
When it was conceived, Wayin was billed as a social gaming site where users could post photos and questions, create quick minipolls and solicit opinions.
“Originally we thought we’d have an app that’s part Pinterest, part Quora, part gaming,” McNealy recalled in a recent interview. “You’d interact using your phone, and we’d capture the data.”
Over time, however, it became clear that “Pinterest had already won,” he said.
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