Google is getting ready to roll out its own Bluetooth-based beacon technology, letting apps and web services pinpoint your exact location.

Dubbed Eddystone (apparently after a U.K. lighthouse), the project is a cross-platform answer to Apple’s iBeacon technology that arrived in 2013. It allows small beacon devices to detect when a phone, smartwatch, or other Bluetooth-enabled device comes within close range, in turn triggering a specific action.

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