HP’s announcement this week that it’s entering the 3D printing market with an industrial machine that is 10 times faster and 50% cheaper than current systems, immediately brought out the online snark.

“The question is, will it print a prototype that’s just in black if you’re out of Yellow polymer?” Reddit user ILikeLenexa wondered.

“3D printing from the company that charges the moon and stars for ink refills? Full vendor lock in? I don’t think so…” wrote another named TotalWaffle.

Cynicism aside, HP is a $112 billion company whose products span the corporate and consumer marketplace, and it can bring to bear 30 years of 2D printer R&D on the 3D printer space.

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