Apple surrenders top tablet satisfaction spot to Amazon
Just five months after Apple took J.D. Power’s tablet satisfaction award away from Samsung, it lost it today to up-and-coming Amazon.
Apple’s iPad finished in second place in the latest satisfaction survey conducted by J.D. Power and Associates, with a score of 824 out of a possible 1,000. For the first time, Amazon took first place, scoring 827.
Samsung came in at 821 for third, while Asus and Acer filled out the first five, but those stragglers’ scores were under the category average.
J.D. Power’s satisfaction score included five separate measurements for performance, ease of operation, features, styling and design, and cost, with each accounting for different percentages of the final number. Performance, for example, counted as 28% of the total; cost for 11%.
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