A year ago, Acer was struggling and Jason Chen, its newly appointed CEO, thought the company could stay afloat by cutting its reliance on PCs and expanding in wearables and mobile devices. In view of the success of its Chromebooks and the pending release of Microsoft’s Windows 10, however, Chen is now doubling down on PCs.

Chen is interested in gamers, in particular. The company wants to offer premium gaming products that could compete with desktop PCs from boutique companies like Origin PC and Falcon Northwest. In a flat PC market, gaming is a “bright spot,” and Acer is planning to release products that Chen says could appeal to the most avid gamer

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