Both Facebook and Google have been working hard at using computers and algorithms to identify people in photos. They’ve gotten really good at it.

We still don’t know what they’ll do with that technology. To a large degree, it’s up to us. But first, we have to understand what’s possible.

Why Facebook doesn’t need your face

Facebook is one of the leading organizations in the world developing facial-recognition algorithms. Facebook software can now identify people in photographs as well as people can. Facebook’s DeepFace (no, I’m not kidding — it’s called DeepFace) can tell whether the subjects in two different photographs are the same person with 97% accuracy. That’s even better than the FBI’s own Next Generation Identification system.

To read this article in full or to leave a comment, please click here

…