Apple makes money. A LOT of money.

The company reported nearly $50 billion in revenue for the quarter that ended June 27, as well as $10.7 billion in profit. For a handy comparison, that’s about seven times more revenue and profit than McDonald’s.

Apple’s success gives it numerous benefits and privileges. One of these is that it gives Apple the ability to exert a previously unheard of level of control over both its App Store and its retail Apple Stores.

This has always been Apple’s modus operandi. But, increasingly, the more successful Apple gets, the more it seizes control. Or could it be that Apple’s control freakery is the key to its success?

To read this article in full or to leave a comment, please click here

…